With many internet service providers and networks testing new technologies and finding ways to improve broadband speeds, it has been revealed that where you live in the country and how far you live form an internet exchange could significantly determine what broadband speeds you can achieve, and also, how much you’ll pay for it.If you currently reside in one of the

UK’s cities, it appears that you have comparatively more choice when it comes to choosing which internet provider to sign up with over those who live in the countryside. It also appears that you’ll probably receive an improved service and quicker speeds, and at a lower price.

A clear divide and correlation has emerged between broadband speeds, cost, and where you live. As people demand quicker upload speeds for the purpose of downloading films and music, and as service providers question the need and financial cost of upgrading to fibre networks, the prospect of an even slower broadband connection is, for many who live in rural areas, a real possibility.